Upselling (sometimes “up-selling“) is a sales technique whereby a seller induces the customer to purchase more expensive items, upgrades, or other add-ons in an attempt to make a more profitable sale. Upselling usually involves marketing more profitable services or products but can be simply exposing the customer to other options that were perhaps not considered. Upselling implies selling something that is more profitable or otherwise preferable for the seller instead of, or in addition to, the original sale.
A sales strategy where the seller will provide opportunities to purchase related products or services, often for the sole purpose of making a larger sale.
Read more: http://www.businessdictionary.com/definition/upselling.html#ixzz3DXMcfofi
“…to try to persuade a customer to buy a more expensive item or to buy a related additional product at a discount.” (from dictionary.com)
I got to thinking. In the three years I have owned my little Kia Soul, nobody has tried to “Upsell” me on anything. Some of my coworkers are actually embarrassed for me. Almost all of the kids at my son’s high school drive bigger and faster cars than me.
When I take it to the car wash though I get charged extra because it is a “plus sized SUV.” I love that car wash! What salesmanship!!!
I guess that I am a lot more glad than sad about that. I don’t miss it.
What about you? You want to supersize those fries?